Saint Lord Media | Street Interview Ads for DTC Brands

Real people. Real reactions.

Real results.

We put your product in front of strangers on the street, film the unscripted reaction, and turn it into scroll-stopping content built for organic reach, conversion, or paid ads.

↳ Most brands run one campaign first, see the results, then move into an ongoing partnership.

5.0 Google Rating

7-Day

Turnaround

Guests Interviewed

Brands Served

Videos Created

Trusted by 50+ brands including

As Featured In

The Telegraph

Yahoo Finance

Your feed is full of ads that look like ads.

Influencer content feels transactional because it is — audiences know when someone’s been paid to say it. Studio UGC blends into the same three formats everyone else is running. And polished ads trigger scepticism the second they load.

Street interviews work because the reaction is real, on camera, unscripted. Viewers can tell the difference between a script and a stranger — and that difference is what stops the scroll and holds attention long enough to convert.

01

Paid actors reading briefs dressed up as “authentic reactions”

02

One-off shoots with no strategy behind the questions asked

03

Generic UGC that could belong to any brand in the category

04

No release forms, no usage clarity, no distribution guidance

05

Content with nowhere to go once it’s delivered

One format. Done properly, campaign by campaign.

We don’t split focus across ten services. Street interview campaigns are the entire business — strategy, street production, and performance editing, run as one clear project.

01 — STRATEGY

Campaign Planning

Before we shoot, we map your audience, angle, and the questions most likely to get a real, usable reaction from strangers — briefed against what’s actually converting for your category.

02 — PRODUCTION

Street Production

Trained hosts and camera crews hit the street with your product and your brief. No paid actors, no scripts — every clip signed off with an on-the-spot release form.

03 — PERFORMANCE EDIT

Built to Perform

Every asset is cut vertical and captioned, ready to drop straight into organic social or paid ads — with usage rights matched to the package you choose.

Every campaign involves a vetted on-camera host, a dedicated camera operator, and a professional editor, working from a structured multi-angle brief — not one person doing everything on the fly.

A note on scope: higher packages include usage rights to run this content as paid ads — we don't manage your ad account or spend for you. You or your media buyer runs the account; we build the creative. Don't have a media buyer yet? Ask us for an introduction to our recommended partner.

The person on your strategy calls

Ryan Lord

Founder, Saint Lord Media

I’ve wanted to be a creative entrepreneur since I was young. At 18, I set out to build a career as an independent music artist, working various sales jobs over the years to fund it, along with numerous side hustles and small businesses I tried along the way to generate extra income. I kept at that mix right up until I started this agency in July 2024. Breaking an independent artist into the mainstream reportedly costs upwards of $500K, and I was nowhere near that. Still, I built real momentum: a following of 60,000+ across platforms, millions of views, live performances, and international radio and podcast features. It brought in some income, but never enough to go full time.

So I changed direction. Inspired by accounts like @theschoolofhardknockz and podcasts doing similar work, I launched a personal brand under my own name and started interviewing entrepreneurs and founders on the street. That’s how I met my first client, a luxury fragrance brand launching a new line, who asked me to bring their product into that same format. They loved it, and Saint Lord Media was born from that one shoot. Having built an audience myself, I understand what makes people stop scrolling and actually pay attention.

Street interviews vs. the alternatives

A straight comparison of where your creative budget actually goes — including the AI-generated content question we get asked a lot.

	Street Interview Ads	Paid Influencer / UGC	Studio-Produced Ads	AI-Generated Content
Trust signal	Stranger, unscripted, on camera	Known to be paid	Polished = skepticism	Increasingly spotted & distrusted
Cost per fresh asset	Drops as batch size grows	Scales linearly per creator	High, fixed per shoot	Low, but the trust cost is high
Ad fatigue speed	Slower — new faces every batch	Fast — same creator, same face	Fast — same asset repeats	Fast — audiences pattern-match AI fast
Distribution guidance included	Yes, from Premium up	Inconsistent, creator-dependent	Manual, case by case	N/A
Can it be faked?	No — real people, real release forms	Sometimes ghostwritten	Scripted by design	Entirely synthetic

As AI-generated “UGC” becomes more common, audiences are getting sharper at spotting it — and more skeptical when they do. A real stranger reacting on camera, with a signed release form behind it, isn’t something AI can substitute for. That authenticity is the entire product.

A format that's still growing

Street interview ads have gone from a niche tactic to a format with entire agencies built around it in both the UK and US over the past couple of years — a sign this isn’t a passing trend, but a format DTC brands are increasingly treating as a core part of their content mix.

Booked to delivered — fast

No 14-day waits. Every campaign runs on the same simple rhythm.

Every campaign delivered within

7 days

of your discovery call

STEP 01

Discovery Call

We map your brand, audience, and what you need this campaign to do.

STEP 02

Street Shoot

We hit the street with your product and your brief.

STEP 03

Deliver

Edited, ready-to-post assets land in your inbox within the week.

Powered By

Street interviews we've shot so far

A look at real street interview campaigns we’ve shot and delivered — scroll or use the arrows to browse.

What brands say after a campaign

Real feedback from real clients — in their own words, and on camera.

“We had an amazing experience working with Ryan for our street interview content! From start to finish, he was professional and really understood the vibe we were going for. He’s engaged with people naturally, asked the right questions, and captured exactly the kind of authentic, fun moments we needed for our campaign. Turnaround was quick, and the quality of the final edits was good. Would definitely recommend and work with them again!”

Ripple+

“What can I say… The result exceeded all expectations! Besides being a true professional, Ryan delivered the creatives in record time, perfectly capturing the goal and message that needed to be conveyed. His format is also truly unique and original. 100% positive feedback!”

Sup Cool

“Working with Ryan has been an absolute pleasure! His energy, creativity, and ability to connect with people make every collaboration seamless and inspiring. His street interviews are next level — engaging, insightful, and always on point. If you get the chance to work with him, don’t hesitate. Highly recommend!”

Bsop

“We’ve had the pleasure of working with Saint Lord Media on multiple projects, and they continue to exceed expectations every time. We look forward to many more collaborations in the future. Highly recommend to anyone looking for a talented and reliable creator!”

Amour Scents — repeat client

“WHAT A GREAT GUY! He shot a high quality fun and professional video for me, he made sure the video footage looked professional and the sound was clear! If you’re looking for someone to shoot an interview or anything else this is your guy — you have my full recommendation!”

Fuze Bar Vape

“Ryan Lord delivered top-notch UGC videos with an impressive blend of CREATIVITY and attention to detail. His professionalism ensured everything was handled smoothly and on time, and his quick responsiveness made collaboration a breeze. Working with Ryan was an absolute pleasure!”

Breazhy

“Great communication & speedy delivery. Work provided to the advertised standard. Looking forward to seeing how this performs and will hopefully build a long-term relationship with this creator if the content resonates with our audience.”

Snackcidents

“Love working with Saint Lord Media. Great professional with great attention to details. Will use their services from now on. Thank you very much.”

Lenszone — repeat client

“Ryan Lord truly impresses in the street interview domain. His professionalism, creativity, and visually stunning work make him a top choice. His quick responses, and timely delivery make collaboration seamless.”

Kompanion App

“We used Saint Lord Media’s services to interview our community members and people on street for International Freelancer Day. Very professional, and very easy to work with. We’re really satisfied about the results — highly recommend.”

Fiverr — brand campaign, not a platform review

“Ryan created a UGC street interview for a brand I work with. He was extremely communicative and did a great job with the final video, the brand are very happy with the final product. He produced a strong video with a quick turnaround, which I am very impressed with. I would not hesitate to recommend Ryan to someone looking for a similar video.”

Ka-Ex — commissioned via agency partner

“Knocked this project out of the park — probably the best experience I’ve had with a creator. Thanks Ryan.”

RockJaw

“Very quick turnaround time & top quality videos. Definitely recommend the team!”

Maggie Pouches

“Amazing! This team is amazing, highly recommend!”

Glam AI

“Very happy with the 2x street interview ads we ordered. Ryan was great to work with and the videos turned out great.”

Shortform

“Really good partnership!”

Dialect

“Amazing creator to work with.”

Robin & Barrow

“Amazing work. Very happy with the outcome.”

Gold Seal Shilajit

“Excellent videos.”

Revshare Connects

“Thanks for the great work!”

Fungiball

“Awesome job! Highly highly recommended!!”

Kiierr

Pick the campaign that matches your goal

One-off campaigns, priced upfront. Every campaign is a complete project — no retainer required to get started.

Proven across 50+ brands and featured in The Telegraph & Yahoo Finance.

Know which one you want? Click Choose below. Not sure? Take the quick quiz.

PROOF & AWARENESS CAMPAIGN

Standard

Best for brands testing the format for the first time

£4,000

ㅤUsage rights for organic social media

Post the edited clips on your own channels — reels, TikTok, Shorts.

ㅤBonus highlight reel

A 60-90 second cut combining your strongest reactions into one shareable hero post.

CONVERSION CAMPAIGN — MOST POPULAR

Premium

Best for brands ready to turn social proof into traffic and conversions

£5,900

ㅤStrategic street interview content designed for engagement & action

Questions and prompts written to drive clicks and shares — with multiple question angles and pacing styles tested across your batch.

ㅤDistribution & Ad Testing Playbook

A simple guide showing exactly how and where to run these clips.

ㅤPaid ads usage rights (12 months)

Run this content as paid ads for a full year from delivery.

ㅤRaw footage access for every clip used

Re-cut or repurpose the footage behind your delivered clips yourself, later.

MARKET AUTHORITY CAMPAIGN

Enterprise

Best for brands scaling campaigns, launches, or paid performance

From £7,700

ㅤBranded on-camera presence

Your logo featured in the interview setup (mic flag/signage) — clips look like your own branded interview series.

ㅤUnlimited paid ads usage rights

No time cap — Premium’s rights run 12 months, Enterprise never expires.

ㅤOptional product seeding (for interviewees)

We give your product to people we interview for genuine hands-on reactions. Want it given out to the wider public too? That’s available as a separate add-on.

ㅤDedicated Campaign Strategy Breakdown

A recorded walkthrough of why we made each creative choice, and how to use it.

Why these packages are worth it

Native, unscripted content generally earns stronger engagement — longer watch time, more comments, more shares — than polished ads that read as ads. Platforms reward that engagement with cheaper distribution, which is typically what drives a lower cost per result. Real trust also translates into real intent — people are more likely to convert with a brand they believe, and unscripted reactions from strangers build that belief faster than a scripted ad can. We don’t publish invented percentages here — ask us for real performance context relevant to your category on your discovery call.

Illustrative only: if a campaign helps you find even one creative that lowers your cost per result by 10%, that easily outweighs the campaign cost over a typical month of ad spend.

Running multiple campaigns, scaling significant paid spend, or need something more lightweight than Standard? We’re happy to scope a custom option — book a quick call.

All videos delivered vertical (9:16), up to 60 seconds, ready for Reels, TikTok & Shorts.

We take on a limited number of new campaigns each month to protect turnaround time and quality.

Enhance Any Package

Optional add-ons — priced separately, not included in the packages above.

£650

Founder Spotlight Interview

A sit-down interview between our founder and your brand owner — edited and posted across Instagram, TikTok & YouTube. You also get the edited & raw files for your own use.

£500

Creative Variation Testing

Performance-led edit variations for your top 3 performing clips — testing different hooks, pacing & messaging.

£300

Add Paid Ads Usage Rights

Started on Standard? Upgrade your organic-only content to paid ads usage rights for 12 months.

£350

Add Raw Footage Access

On Standard and want the raw files behind your clips too? Add full raw footage access, standard on Premium and Enterprise.

Quote on request

General Public Product Seeding

Give your product out to the wider public on the day, beyond just those interviewed — priced on quantity, stock supplied or paid for by you.

Bundle: Founder Spotlight Interview + Creative Variation Testing together for £1,000 (save £150)

100%

Satisfaction Guarantee — not happy with a clip? We’ll reshoot or swap it before final delivery, at no extra cost.

Not Sure Which One?

Which Package Fits You

A quick set of questions and we'll recommend the right campaign for where your brand is right now.

If it turns out you're really after ongoing content rather than a single campaign, we'll point you to Partnerships instead.

Recommended: Standard

Start with the Proof & Awareness Campaign

£4,000 — 10 short-form videos, designed to test the format and build social proof before you scale further.

Book Your Standard Campaign

Need something even lighter than this? Book a custom-scope call instead.

Recommended: Premium

Conversion Campaign

£5,900 — Designed to generate leads, clicks and conversions.

Book Premium Campaign

Recommended: Enterprise

Go with the Market Authority Campaign

From £7,700 — 20 short-form videos, unlimited paid ads usage rights, and priority turnaround for brands scaling a launch or paid push.

Book Your Enterprise Campaign

Need something bigger than this? Book a custom-scope call instead.

Ongoing Partnership

Let's Start With One Campaign

We'll discuss an ongoing partnership after your first successful campaign.

View Packages

By Invitation

Ongoing Partnerships

Most brands that see results from a campaign move into an ongoing monthly partnership. This isn’t a package you buy upfront — it’s the natural next step once we’ve delivered for you and proven the fit.

In practice, it’s whichever campaign package fits your brand best — Standard, Premium, or Enterprise — delivered on a recurring monthly rhythm at a loyalty rate, with continuity built in:

Your chosen package, delivered on a regular ongoing rhythm — not a one-off batch
A loyalty rate below your one-off campaign price
A dedicated point of contact who already knows your brand
Priority production scheduling ahead of one-off campaign bookings
Direct access to the founder for ongoing strategy, not just production

Before you ask on the call

Do you offer ongoing retainers?

By invitation, yes — most brands start with a single campaign, see the results, then move into an Ongoing Partnership. We don’t sell retainers cold; we’d rather prove the fit with a campaign first.

What happens to the footage and usage rights?

Every participant signs a digital release form on the spot. Standard includes organic usage rights only; Premium adds raw footage access and paid ads usage rights for 12 months; Enterprise’s paid ads rights never expire. Want to run paid ads on Standard content later? That’s available as an add-on.

Do you manage our ad spend or run our ad account?

No — Enterprise gives you unlimited rights to run this content as paid ads, but your team or media buyer runs the actual account. We build the creative, not the media buying. If you need one, we can introduce you to a trusted media buying partner.

How fast is turnaround?

7 days from your discovery call to delivered assets on Standard and Premium. Enterprise includes priority turnaround.

Can I provide specific questions or topics for the interviews?

Yes — your brief shapes the question set. We’ll work with you to land on questions that get genuine, usable reactions while still covering what you want the content to communicate.

Can you record in a specific location or city?

Yes — we choose locations based on audience relevance, and can work to a specific city or area if that matters for your brand.

What does the Satisfaction Guarantee actually cover?

If you’re not happy with a specific clip, we’ll reshoot or swap it before final delivery at no extra cost — so you’re never stuck with something that doesn’t represent your brand well.

What does a "round of revisions" actually include?

One consolidated batch of feedback, submitted at once — swapping a clip for an alternative from the existing footage, adjusting captions or pacing, or fixing an error. Requesting entirely new interview content or a different campaign direction after delivery is treated as a new booking rather than a revision.

Do you work with US brands?

We’re UK-based and primarily film across the UK. We do consider US brand campaigns on a case-by-case basis — get in touch and we’ll scope what’s realistic before booking.

Know a brand that would benefit from this?

Refer a brand that books and completes a paid campaign with us within 6 months, and you’ll receive £500 as a thank you — or £1,000 if they book Premium or Enterprise.

Ready to run your first campaign?

Pick a package, or take the quiz if you’re not sure.